Dell Earns $3m From Twitter

twitter dell Dell Earns $3m From TwitterComputing giant converts tweets into sales at a relatively modest level. The £3 million revenue has been accrued in the two years since Dell began using Twitter, with $1 million of that figure coming in the last six months.

Of course, Twitter is not charging businesses for use of its microblogging network as a sales channel yet, but is expected to do so at some point in the future.

As such, Dell has been tracking the leads it generates from its Twitter posts (six-10 a week to @DellOutlet, half containing exclusive deals) using its own software.

  • Digg
  • Sphinn
  • del.icio.us
  • Facebook
  • Mixx
  • Google Bookmarks
  • Bitacoras.com
  • BlinkList
  • Netvibes
  • Netvouz
  • NewsVine
  • StumbleUpon
  • Wists
  • Xerpi
  • ppnow Dell Earns $3m From Twitter
  • Propeller
  • Wikio
  • Wikio FR
  • Wikio IT
  • Wykop
  • Yahoo! Bookmarks
  • Yahoo! Buzz
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