| EnergieDirect: Customerbility In Optima Forma!
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Recently I switched to a different providor for electricity and gas. Reason for switching was that I wasn’t happy with my previous providor (Eneco) who pulled a few tricks on their customers. I’ll not go into detail about how bad (i.m.h.o.) they treat their customers since that would turn this blogpost into a lot of negativity….and I have something VERY positive to share!
After I decided to search for another energy providor, my neighbour told me about the positive experiences he’s had with EnergieDirect. He literally told me ‘They’re a relatively new kid on the block and much smaller then the big guys, but boy are they giving the big ones a hard time with their excellent service”. It’s not everyday that I hear people so positive about an energy providor so the same evening I went to their website and filled in their subscription form. They claim to take care of the rest.
Well it’s been 2 weeks now and I can only say that so far they have exceeded my high expectations by a mile….and I haven’t received one cubic meter of gas nor one Kwh of electricity.
What really offsets them from the competition, at least from the 2 other (big) providors I have experienced, is that they really feel like a close friend taking care of you and guiding you through the process. It’s in the way they send their emails (“Hi Ronald, things are progressing quite well. We’re on schedule for step #2 on June 29.”), it’s from the extremely user-friendly way you subscribe to ‘your’ energy page, the way they help you keep track of your energy consumption (and benchmarking) etc Check out the page they show you upon login. To me, I think they may have nailed ‘the’ perfect’ page for this purpose:
 The upper section has the usual shortcuts but right below that menu, is where you’ll see what steps you’re going through in order to make the full switch to this providor . I’m at step #3:
On the right side there’s my personal info. Simple, I see it straight away and can edit it with one-click if needed:
Of course I’m curious about what’s next. So here’s my calendar showing what they’re going to do next for me:
 and finally, the info on what the current step #3 encompasses. Helps me to understand what they’re doing and how they’re going to communicate that to me in due time:
 Now I know that i’ve been critical at online forms as well as expressing frustration at attempts by traditional companies trying to organize an online presence with some level of customer engagement/involvement (I’ve just received the password for My OHRA online website…via regular mail…3 weeks after subscription…via regular mail as well). Right now, I’ll openly give all credit to EnergieDirect and the way they’re attacking the consumer energy market in The Netherlands.
Oh yeah, almost forgot, they’re way cheaper then traditional providors but even if they offered this level of customerbility for the same price, I would still switch!
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